If you’re an animation nerd, then you should be familiar with the name Don Bluth, the director of some classic cartoons including The Rescuers, All Dogs go to Heaven, Anastasia and his last major release, Titan AE (which released back in 2000). You may also be familiar with his work in the classic Arcade game, Dragon’s Lair, an animated adventure game in which players had to quickly follow the commands given on screen or face on of the many death sequences in what could be considered the birth of Quick Time Events.
Don Bluth and frequent collaborator Gary Goldman (who also served as producer for Dragon’s Lair) are taking to Kickstarter in an attempt to Crowd-Fund a Dragon’s Lair movie! The two are looking to raise $550,000 in order to secure funding from the film’s investors for an estimated budget of $70 million, which could be even larger thanks to marketing.
The Kickstarter project did warn that even if they do hit the goal, there is a chance that the movie might not be made.
Animated motion pictures cost loads of money and time. If you have followed the latest publicity on animated films or checked out boxofficemojo.com you would know that these films, traditional hand-drawn or computer generated can cost anywhere from $55 million to $240 Million, some even more – just on the production. Promoting an animated film could cost an additional $100 Million to market the film worldwide. In order to finance the production, promotion and distribution, independent companies like Don Bluth Films must approach major film studios, private investors, or investment banks for loans and/or equity investment to finance their films. Though those entities may fulfill an important role in the process, their involvement also comes with serious strings attached, which can often push and/or pull the story and its design elements, in the wrong direction or even decide to cancel the production all together.
The Kickstarter funding started yesterday and at this time they have already earned $48,274 with 29 days to go.